For many retailers, product data is treated as a behind-the-scenes activity, something to just ‘manage’ so products can go live. However, that mindset overlooks how central product data and information has become operationally, as well as the customer journey. From search filters to size guides, and customer experience to returns, product data influences more of […]
Tag Archives: PIM solution
For retailers looking to grow, expanding into new channels is a logical next step. Whether it’s marketplaces or department stores, these channel partnerships offer access to broader audiences and increased revenue potential. However, all too often, businesses focus on securing partnerships without addressing a critical component behind the scenes: the quality and consistency of their […]
When customers shop (whether online, in-store or across multiple channels) they rely on details. They want to know exactly what they’re buying, how it fits, what it’s made of and whether it suits their needs. If the product information isn’t clear, complete or consistent, they lose confidence fast. That’s why product data and customer experience […]
For a truly omnichannel retailer, product data isn’t just head office admin, it’s an essential part of their growth strategy. If you’re still managing product data manually (across spreadsheets, shared drives and outdated systems), you’re not alone. Many retailers, whether well-established or new to the market, manage product data that way. But as product ranges […]
This blogpost outlines the role a PIM solution has when it comes to driving ecommerce growth and customer satisfaction for retailers. Introduction The past decade has seen a seismic shift in the retail industry, driven largely by the rise of ecommerce and social media shopping. To sell effectively online, it’s critical for retailers to manage […]
Retail247 is delighted to announce the successful selection of Origin as the Product Platform for Orelia. Understanding the crucial importance of effective product data management when it comes to growth, Orelia selected Origin from Retail247 to simplify their product data processes. Origin provides the perfect solution for delivering accurate data to the right place at the right time, […]
In this blogpost, we interview Richard Surman, Head of IT at Crew Clothing. He discusses why Origin from Retail247 was chosen as Crew’s PIM solution, how it’s used by the business and the benefits that have been seen since deployment. Why did Crew Clothing choose Origin from Retail247 as their PIM solution? “Crew Clothing chose […]
Deploying a PIM solution delivers many benefits which are seen across an entire retail business. One of the biggest benefits is how it improves customer experiences, a huge advantage in today’s competitive market. This blogpost outlines exactly how PIM solutions positively impact the experience a customer has. Ensuring Accurate and Consistent Product Information Trust and […]
This article explores the challenges of omnichannel retail and how product information management systems enable retailers to overcome said challenges. Buzzwords come and go in this industry, but ‘omnichannel’ is one of the rare ones that will stick around for a long time to come. Quite frankly, if retailers aren’t yet operating in an omnichannel […]
This blogpost outlines the benefits of using a PIM solution, and how Origin from Retail247 makes managing product data easy. In the world of retail, product data serves as the backbone of operations, driving sales and shaping customer experiences. It’s the element that informs your shoppers precisely about their purchases, through product images, pricing details, […]
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