Many retailers underestimate the power of a comprehensive PIM solution. Never before has it been so important to keep your product data up to date, accurate and well managed for a multitude of reasons. We’ve collated a simple list of the biggest benefits Origin delivers to our clients every day.
Remove errors caused by multiple sources of product data
Before deploying a PIM solution, the majority of retailers rely on hundreds of spreadsheets to keep their products as up to date as possible. It’s inevitable that this method of product data management is going to result in problems. Origin combats this by having all product data stored, validated and managed in one solution.
Reduce time to market and rapidly adopt new channels to market
By making product data management a much simpler process, Origin reduces the time it takes retailers to push products to market, whether it be to existing or new channels. LK Bennett estimate that they save up to 20 admin hours per week compared to how they operated in the past. This excludes the additional time Origin saves when working on other tasks.
Manage complex product data mapping
Multiple commercial channels and marketplaces are becoming increasingly important. The ability to adopt new opportunities is essential for growth. Product data needs to be repurposed to these channel requirements and without Origin, this can be a burden. Our PIM solution is designed for multiple channel management, allowing our clients to avoid these issues.
Controlled management of price change activity
Origin has advanced Price Change Management which is, surprisingly, unique to the market. It can handle multiple countries, currencies and zones as well as permanent, markdown and promotional price change activity all within the same product solution.
Manage multiple inbound product data feeds
Product data is more likely to be inconsistent when it is coming from many different sources. Origin takes the burden of manual transformation away from retailers who receive product data from multiple external sources.
Manage and store all digital assets and product attribution
As we touched upon above, all product information should be centralised. Origin serves as the comprehensive solution for all aspects of product, including Digital Asset Management, product attribution and web content. Origin centralises product assets, enabling them to be easily used for multiple purposes, across multiple channels.
To learn more about Origin and Retail247, please email info@retail247.com.
