This article focuses on how Origin, the PIM solution from Retail247, helps retailers to transform the way they manage their product data.
Chaos is a word frequently used to describe the behind-the-scenes of retail businesses. From the shop floor to the head office, there are often messy and manual processes that need managing in a more effective way.
How retailers operate when they don’t have a PIM
Lots of spreadsheets
Retailers often rely on numerous spreadsheets to manage their product information. Each department might maintain its own set of data, leading to inconsistencies and outdated information. This fragmented approach can make it hard to ensure that all product data is accurate across all channels. When operating in this way, employees find themselves constantly updating multiple files, which increases the risk of error and duplication.
Hours of manual processes
All retailers would agree that data entry is a time-consuming process. Retail employees can spend countless hours on admin tasks like entering, updating and verifying product information. This is not only tedious, but it’s a task prone to human error, leading to inaccurate product information and delayed updates. Unfortunately, this inefficiency often leads to lost sales opportunities and diminished customer satisfaction.
Inefficient methods
Without a centralised PIM solution, retailers often struggle with ineffective work processes. Collaboration between departments can be a challenge, and the lack of streamlined processes prevents agility. Retailers using outdated methods tend to face difficulty in scaling their operations and meeting the dynamic demands of today’s retail industry.
How a PIM solution can help
A PIM solution (or Product Information Management solution) offers a centralised platform to manage all product data. By consolidating information in a single location, a PIM solution eliminates the need for multiple spreadsheets and manual updates. This ensures that all relevant parties have access to the same accurate and up-to-date information.
A good PIM solution will automate many of the processes involved in managing product data. From data entry to updating product data across multiple channels (including 3rd party retail channels), automation saves time, reduces workload, and improves communication between teams, allowing staff to focus on other important tasks.
Origin, the PIM solution from Retail247 can do all of this and more, transforming the way retailers operate. LK Bennett estimate that they save 20 admin hours per week compared to how they operated before Origin. Crew Clothing have seen a 20% uplift in sales since partnering with John Lewis, a partnership which is facilitated by Origin.
Want to learn more? Get in touch with our team at Retail247. Our experts are ready to provide you with a personalised demo and discuss how our solution can be tailored to meet your unique needs. Simply email origin@retail247.com. We look forward to hearing from you!
